Friday, June 17, 2011

New About Google - 17 June 2011

  • Supporting rel="canonical" HTTP Headers
    June 16, 2011
    Webmaster level: Advanced
    Based on your feedback, we’re happy to announce that Google web search now supports link rel="canonical" relationships specified in HTTP headers as per the syntax described in section 5 of IETF RFC 5988. Webmasters can use rel="canonical" HTTP headers to signal the canonical URL for both HTML documents and other types of content such as PDF files.
    To see the rel="canonical" HTTP header in action, let’s look at the scenario of a website offering a white paper both as an HTML page and

  • Go Inside Search to get the most out of Google
    June 16, 2011
    On Tuesday, we held a media event in San Francisco to introduce new and faster ways to search using your voice, an image or Instant Pages. We also launched Inside Search, a new website that hosted a live stream of the event. Inside Search contains a wealth of information about search and we wanted to let you know more about it.

    When providing detailed information about a new search feature, we often link to an official landing page from the blog post (such as this one for Google Instant or this one for Google Images with sorting). Since
  • May Retail Sales Were Down: What’s Up for June and Father’s Day?
    June 16, 2011
    The Commerce Department just released May 2011 retail sales data, reporting that retail sales fell in May for the first time in 11 months. The decline was only 0.2 percent — less than the 0.4% decline economists had forecast. Here are some highlights from the May sales report:
    • Sporting Goods, Hobby, Book and Music sales declined 0.4%
    • Electronics and Appliances sales fell 1.3%
    • Clothing store sales increased 0.2%
    • Building Materials and Garden Equipment Suppliers sales increased 1.2%
    The month of May included both Mother’s Day and Memorial
  • Trying to end mixed scripting vulnerabilities
    June 16, 2011

    A “mixed scripting” vulnerability is caused when a page served over HTTPS loads a script, CSS, or plug-in resource over HTTP. A man-in-the-middle attacker (such as someone on the same wireless network) can typically intercept the HTTP resource load and gain full access to the website loading the resource. It’s often as bad as if the web page hadn’t used HTTPS at all.

    A less severe but similar problem -- let’s call it a “mixed display” vulnerability -- is caused when a page
  • Design an improvement for your vehicle, win a 3D printed prize
    June 16, 2011
    Speaking of Personal Manufacturing, our fast-moving friends over at i.materialise have devised a new 3D printing competition for SketchUp modelers everywhere. The Google SketchUp and i.materialise Pimp Your Vehicle Challenge invites you to design an add-on, attachment or other accoutrement that would improve the transportation mechanism of your choice. Cars, bikes, motorcycles, pogo sticks—designs that would upgrade any mode of transit are all fair game. As an example of one such real-world object, consider the doohickey pictured below:
  • Webinar: Implementing the +1 Button
    June 16, 2011
    (Cross-posted on the Webmaster Central blog)

    A few weeks ago, we launched the +1 button for your site, allowing visitors to recommend your content on Google search directly from your site. As people see recommendations from their friends and contacts beneath your site in search results, you may see more, better qualified traffic from Google.

    But how do you make sure this experience is user friendly? Where should you position the +1 button? How do you make sure the correct URL is getting +1’d?

    On Tuesday, June 21 at 3pm ET, please join

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