Thursday, December 2, 2010

News About Google -02 November 2010

  • You and Leanback - This Time It’s Personal
    December 1, 2010
    When we launched Leanback in July we wanted to create a simple, easy-to-use YouTube interface for the big screen. Since then we’ve graduated Leanback out of TestTube, added the ability to place ads to bring in more partner videos, and launched a YouTube Remote that let’s you control your YouTube Leanback experience from your Android mobile phone. In our latest iteration, we’re enhancing the video discovery experience in Leanback with a new feature called Personalized Channels.

    Personalized Channels is built to tackle one of the big challenges
  • New in Labs: Smart mute and easier ways to unmute
    December 1, 2010


    If you subscribe to a lot of mailing lists and like to keep an empty inbox, muting (or preventing a conversation from re-entering your inbox) is an essential feature. We just made a few changes that should make muting even better.

    First up is “Smart Mute,” a new Gmail Labs feature that helps solve the problem of conversations that just won’t die. You know the ones I’m talking about: those emails with 10+ people cc’d where everyone replies all, but you lost interest five emails ago. The current mute
  • U.S. General Services Administration is going Google
    December 1, 2010
    (Cross-posted on the Google Enterprise Blog)

    The U.S. General Services Administration (GSA) today announced its decision to move 17,000 employees and contractors to Google Apps for Government. GSA oversees the business of the U.S. federal government, providing real estate and building management services as well as acquisition and procurement assistance to other federal agencies.

    GSA’s decision to switch to Google Apps resulted from a competitive request for proposal (RFP) process that took place over the past six months, during
  • New Year Countdown starts today
    December 1, 2010
    December begins with the return of YouTube's New Year Countdown, a special destination page presented by HTC, spotlighting 31 of the year's most memorable videos.

    Special effects maestro freddiew kicks off the Countdown with a bang, courtesy of his eye-popping Flower Warfare video. As one of YouTube's break-out stars of 2010, Freddie joins some well known YouTube personalities in this year-end roll-call, which also features some of the year's most viral memes, pop parodies and other notable clips. To find out which videos made the shortlist
  • Google doodles for your phone
    December 1, 2010
    (Cross-posted from the Google Mobile Blog)

    While we’ve had oodles of Google doodles on our desktop homepage since Larry and Sergey created our very first in 1998, doodles on our mobile homepage have been few and far between. Today, we’re happy to announce that we’re bringing more doodles to your phone, beginning with Android 2.0+ and iOS 3+ devices worldwide. In fact, almost all of the doodles we show on our desktop homepage will now have corresponding mobile versions on these phones. When the doodles are available, just go to google
  • Ready... set... track Santa!
    December 1, 2010
    [Cross-posted from the Official Google Blog]

    From feasting on a turkey dinner to singing carols around the fire, there are certainly plenty of traditions to enjoy during the holiday season. Much to the delight of the child in each of us, the ritual of gift-giving continues today, and I know I still find cheer at the bottom of my stocking every Christmas morning.

    Another tradition that brings joy to youngsters everywhere is the one started in 1955 by NORAD, the North American Aerospace Defense Command, which every year counts down to Christmas
  • The Android Google Reader app is here!
    December 1, 2010
    It’s been a long time coming, but the official Google Reader app for Android is finally here. Let’s jump into the features, shall we?
    The app supports all the basics you’d expect like unread counts, friends, sharing, liking, and starring, but it also has a whole lot more, including:
    • Multiple accounts
    • Synced preferences
    • Full subscription features (subscribe and search from your phone)
    • Search
    Google Reader Android app screenshot
    A couple harder to discover features we’d like to highlight:
    • Volume-key navigation: if you enable this in the settings, you can navigate

  • Cyber Monday Turned to Cyber Week
    December 1, 2010
    Consumers have long known the term “Black Friday,” in reference to the massive shopping day after Thanksgiving. Then came “Cyber Monday” in 2005 to mark the following Monday, and in 2007 eBay coined “Green Monday” to describe the second Monday in December as the heaviest online spending day of the season.

    This year, a new term is sprouting up that will surely gain momentum in the holiday seasons to come- “Cyber Week.” While major retailers continued to promote Cyber Monday deals this year, they’ve extended the promotions to Cyber Week and given
  • Being bad to your customers is bad for business
    December 1, 2010
    A recent article by the New York Times related a disturbing story. By treating your customers badly, one merchant told the paper, you can generate complaints and negative reviews that translate to more links to your site; which, in turn, make it more prominent in search engines. The main premise of the article was that being bad on the web can be good for business.

    We were horrified to read about Ms. Rodriguez’s dreadful experience. Even though our initial analysis pointed to this being an edge case and not a widespread problem in our search
  • Ready... set... track Santa!
    December 1, 2010
    From feasting on a turkey dinner to singing carols around the fire, there are certainly plenty of traditions to enjoy during the holiday season. Much to the delight of the child in each of us, the ritual of gift-giving continues today, and I know I still find cheer at the bottom of my stocking every Christmas morning.

    Another tradition that brings joy to youngsters everywhere is the one started in 1955 by NORAD, the North American Aerospace Defense Command, which every year counts down to Christmas Eve and tracks Santa’s whereabouts as he delivers
  • Welcome Google Apps users
    December 1, 2010
    YouTube is now available to Google Apps users with their Apps accounts - one of dozens of new services that are now available to Google Apps users as part of a recent Google Apps launch.

    Google Apps is Google’s suite of communication and collaboration products that run entirely in the “cloud.” These products (such as Gmail for businesses, Google Calendar and Google Docs) are used by more than 30 million people in small and large businesses, educational institutions, government agencies and non-profit organizations all around the world. If your
  • Plant trees for change with Nobel Prize winner Wangari Maathai
    December 1, 2010
    (Cross-posted from the LatLong Blog)

    Occasionally, we invite distinguished guests to contribute to our blogs and we’re very happy to have Wangari Maathai share her perspective here. In collaboration with Wangari Maathai’s Green Belt Movement and several other partners, the Google Earth Outreach team has created several narrated tours on the topic of climate change in preparation for the UNFCCC’s COP16 Climate Summit 2010 in Cancun, Mexico. Fly underwater to learn about the effects of ocean acidification on sea life with Oceana. Zoom around
  • Promote exclusive offers from top retailers through Google Affiliate Network
    December 1, 2010
    In our last post on Google Affiliate Network, we explained how you can supplement your AdSense earnings with affiliate ads, which are ads that reward you with a performance fee for driving sales.

    This holiday season, all AdSense publishers have the opportunity to access exclusive affiliate holiday offers from more than 20 Google Affiliate Network advertisers and earn a performance fee from each sale. The deals will be available on Monday, December 13, one of the busiest e-commerce days of the year.

    Here’s a sneak peak at some of the available
  • New in Public Data Explorer: Visualize the US Budget
    December 1, 2010


    We launched Public Data Explorer in Google Labs nearly a year ago to help make the world’s public data more easily accessible and useful. Since then we’ve added a number of interesting datasets from U.S. government agencies, including the Census Bureau, Energy Information Administration, Bureau of Labor Statistics and Bureau of Economic Analysis. Recently, we made another addition: the Office of Management and Budget (OMB).

    The OMB‘s mission is to help the President of the United

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