Saturday, December 4, 2010

New About Google - 03 December 2010

  • Chief Household Officer: Using new media know-how to run your family
    December 3, 2010
    Ask any working parent and they’ll tell you they have two jobs; the day-job, and the one that takes up all the other hours of the day - that of “Chief Household Officer.” Today's multi-tasking CHOs are full-blown owner/operators of their households, employing all the same methods as corporations—from programming the daily calendar to Tweeting the kids home for dinner, from running weekly budget meetings to implementing long-term financial strategies.

    “Chief Household Officer” is a new series, produced by Howcast and brought to the web by HP
  • Google Apps highlights – 12/3/2010
    December 3, 2010
    This is part of a regular series of Google Apps updates that we post every couple of weeks. Look for the label “Google Apps highlights" and subscribe to the series. - Ed.

    The Google Apps team had a nice Thanksgiving break, but that didn’t slow things down one bit. Over the last few weeks we’ve introduced mobile editing in Google Docs, automatic typo correction, improvements to meeting scheduling and the ability for businesses, schools and organizations using Google Apps to access more than 60 additional applications from Google.

    Document
  • This week in search 12/3/10
    December 3, 2010
    This is one of a regular series of posts on search experience updates. Look for the label This week in search and subscribe to the series. - Ed.

    It’s the time of year when many of us begin our holiday shopping in earnest. Whether you’re more into “Black Friday” or “Cyber Monday,” many of us increasingly turn to the Internet and search engines to find the best prices, product reviews, gift guides and recommendations. This week, we made a number of improvements that should help make it easier than ever to find gifts for friends and family (or
  • On demand is in demand: we’ve agreed to acquire Widevine
    December 3, 2010
    With rapidly improving broadband and wireless speeds, more powerful smartphones, and higher resolution screens on devices of all shapes and sizes, it’s becoming easier than ever to watch video wherever you want, whenever you want. And while it’s still fun to pull an old movie off the shelf and throw it in the DVD player, streaming is rapidly becoming the standard way for you to find the content you want to watch now. We’ve seen this on YouTube—where we get over 2 billion views every day—but it’s much bigger than that, as proven by the increasing
  • Community-run music label DFTBA thrives
    December 3, 2010
    In this post, we're turning the floor over to the proprietors of DFTBA, a community-owned and run record label whose moniker stands for "Don't Forget to be Awesome" (not too hard for these guys). On their label's second anniversary, they announce a significant milestone and predict a promising future.



    Somehow in the last hundred years "musician" became a nearly impossible profession. The best of the best could get by, pouring their lives into touring or into other people's careers, watching most of their profits go to the record companies
  • International tourists find the Polish seaside through Google AdWords
    December 3, 2010
    (Cross-posted on the Google Small Business Blog)

    Sebastian Hejnowski’s parents built the Villa Zdroj Bed and Breakfast in 2002 to share Poland’s beauty with weary travelers. Located in Miedzyzdroje, a city on the coast of Polish island Wolin, Villa Zdroj is one of the island’s first modern bed and breakfasts.

    Sebastian’s parents handle reservations, property development and sometimes breakfast. Sebastian runs the advertising efforts for his parents’ Villa, including Google AdWords. “When we first started our AdWords campaigns, we focused
  • Welcome, Google Apps users!
    December 3, 2010
    Google Apps recently launched an improvement that made dozens of Google services available to Google Apps users for the first time. As part of this launch, Google SketchUp and 3D Warehouse are now available to our Google Apps users for free with their Apps accounts.

    Google Apps is Google’s suite of cloud-based messaging and collaboration apps, including Gmail, calendar, documents, spreadsheets, and more, specifically optimized for use in organizations. These services, which run entirely in the cloud, are used by over 30 million users in
  • Great advice from industry experts on building businesses on mobile
    December 3, 2010
    (Cross-posted on the Google Mobile Ads Blog)

    With hundreds of thousands of apps available for mobile devices, developers are all looking for advice on app design, business models, app discovery and user retention. The AdMob strategic partnership team has learned a great deal from our mobile publishers about what works on mobile. We’ve watched as many of them have climbed the app charts and built sustainable businesses on mobile. However, these developers spent a lot of time testing ideas, gaining insights from user feedback and iterating to
  • Can we talk? Better speech technology with Phonetic Arts
    December 3, 2010
    In Star Trek, they don’t spend a lot of time typing things on keyboards—they just speak to their computers, and the computers speak back. It’s a more natural way to communicate, but getting there requires chipping away at a range of hard research problems. We’ve recently made some strides with speech technologies and tools that take voice input: for example, we launched Voice Search, Voice Input and Voice Actions for mobile phones, allowing you to speak web searches, compose emails by voice, ask your phone to play any song, and more. And
  • AdSense for domains makes it easier to setup your domains
    December 2, 2010
    A common request we’ve received from publishers using AdSense for domains is to make it easier to park your currently unused/undeveloped domains with Google. We’ve listened to your feedback, and are now pleased to announce that we've simplified the process of setting up AdSense for domains.

    As of today, to get your domain setup with AdSense for domains, you can simply delegate your domains’ nameserver to Google’s DNS nameserver. This is typically a single step with your registrar, and simpler than the old method of changing A records and creating
  • Call credits for military families this holiday season
    December 2, 2010
    (Cross-posted from the Google Voice Blog)

    Keeping in touch with family during the holiday season can be challenging for anyone, but it’s especially difficult for military families with loved ones serving around the country or overseas.

    Gmail’s built in video chat and free calls to the U.S. and Canada can help keep friends and family in contact regardless of how far apart they may be. To make staying in touch this holiday season even easier for military families, we’re offering a $10 calling credit to help them reach their loved ones
  • ‘Tis the Season for Product Ads
    December 3, 2010
    Earlier this month we announced the U.S. launch of Product Listing Ads, which lets advertisers easily promote products from their Merchant Center account on Google.com. In the past few weeks we’ve seen advertisers promote over 100 million unique products using Product Listing Ads.

    Given all that inventory, we were curious to see what people were clicking on during one of the busiest online shopping weekends of the year.

    We thought that this was a fairly interesting sneak peak into what you might expect to see under the tree this season. So
  • Call credits for military families this holiday season
    December 3, 2010

    (Cross-posted from the Google Voice Blog)

    Keeping in touch with family during the holiday season can be challenging for anyone, but it’s especially difficult for military families with loved ones serving around the country or overseas.

    Gmail’s built in video chat and free calls to the U.S. and Canada can help keep friends and family in contact regardless of how far apart they may be. To make staying in touch this holiday season even easier for military families, we’re offering
  • Call credits for military families this holiday season
    December 2, 2010
    Keeping in touch with family during the holiday season can be challenging for anyone, but it’s especially difficult for military families with loved ones serving around the country or overseas.

    Gmail’s built in video chat and free calls to the U.S. and Canada can help keep friends and family in contact regardless of how far apart they may be. To make staying in touch this holiday season even easier for military families, we’re offering a $10 calling credit to help them reach their loved ones serving abroad.

    These international call credits
  • Call credits for military families this holiday season
    December 2, 2010
    (Cross-posted from the Google Voice blog)

    Keeping in touch with family during the holiday season can be challenging for anyone, but it’s especially difficult for military families with loved ones serving around the country or overseas.

    Gmail’s built in video chat and free calls to the U.S. and Canada can help keep friends and family in contact regardless of how far apart they may be. To make staying in touch this holiday season even easier for military families, we’re offering a $10 calling credit to help them reach their loved ones
  • Call credits for military families this holiday season
    December 2, 2010


    (Cross-posted from the Google Voice blog)

    Keeping in touch with family during the holiday season can be challenging for anyone, but it’s especially difficult for military families with loved ones serving around the country or overseas.

    Gmail’s built in video chat and free calls to the U.S. and Canada can help keep friends and family in contact regardless of how far apart they may be. To make staying in touch this holiday season even easier for military families, we’re offering
  • Supermodeler Story: Zeljko Zdravkovic
    December 2, 2010
    Here’s a testimonial from Zeljko Zdravkovic (a.k.a Zex), who told us about his experience geo-modeling his hometown of Belgrade, Serbia.

    I started modeling Belgrade because I wanted to create a 3D identity for my city. I first learned that it was possible to add a 3D building to Google Earth several years ago. I was very surprised and curious about this. I had also noticed a number of untextured models in Belgrade, and decided that I wanted to change that.

    As is often the case when learning something new, I experienced many false starts

  • 2011 Google Anita Borg Memorial Scholarship
    December 2, 2010
    (Cross-posted on the Google Students Blog)

    Dr. Anita Borg devoted her life to revolutionizing the way we think about technology and dismantling the barriers that keep women and minorities from entering the computing and technology fields. In honor of Anita's vision, we established the Anita Borg Memorial Scholarship in 2004, awarding scholarships to women who share her passion for technology. Once again, we’re proud to announce the Google Anita Borg Memorial Scholarships in the U.S. and Canada. The deadline to apply for the 2011 scholarship
  • YouTube highlights – 12/2/2010
    December 2, 2010
    This is the latest in our series of YouTube highlights. Every couple of weeks, we bring you regular updates on new product features, interesting programs to watch and tips you can use to grow your audience on YouTube. Just look for the label “YouTube Highlights” and subscribe to the series. – Ed.
    Since our last update, we’ve premiered a new film on YouTube, highlighted a host of holiday content to get you geared up for cooking, entertaining and decorating with style, celebrated the one-year anniversary of auto-captions on YouTube and introduced
  • Happy Holidays from the App Engine team - 1.4.0 SDK released
    December 2, 2010
    App Engine version 1.4.0. is here! It’s our most significant release of the year for the App Engine SDK, including a number of very big features that we know developers have been eagerly awaiting:
    • The Channel API - A bi-directional channel for communicating directly with user browsers by pushing notifications directly to the JavaScript running on the client, eliminating the need for polling. This service makes it easy to build real-time applications such as multi-player games, chat rooms, or any collaboration centric app and is built on

  • Consumers Loosening the Belt Around Their Wallets a Few Notches this Holiday Season
    December 2, 2010
    Most the year is spent following a healthy diet but when the holidays approach, many people indulge themselves in otherwise forbidden treats. The same is true for Holiday shoppers. They save all year to splurge on gifts for their loved ones during the Holiday season. Online is a key purchase channel for Holiday shoppers looking to exercise their wallets, with 2010 comScore e-commerce forecasts predicting a record-breaking sales year ($32.4 billion, a staggering 11% growth from last year).

    How are advertisers capturing online Holiday shoppers?

  • Introducing Google Earth Engine
    December 2, 2010
    (Cross-posted from the Google.org blog)

    Today, we launched a new Google Labs product called Google Earth Engine at the International Climate Change Conference in sunny Cancun, Mexico. Google Earth Engine is a new technology platform that puts an unprecedented amount of satellite imagery and data—current and historical—online for the first time. It enables global-scale monitoring and measurement of changes in the earth’s environment. The platform will enable scientists to use our extensive computing infrastructure—the Google “cloud”—
  • Making Copyright Work Better Online
    December 2, 2010


    There are more than 1 trillion unique URLs on the web and more than 35 hours of video uploaded to YouTube every minute. It’s some pretty fantastic stuff - content that makes us think, laugh, and learn new things. Services we couldn’t have imagined ten years ago - iTunes, Netflix, YouTube, and many others - help us access this content and let traditional and emerging creators profit from and share their work with the world.

    But along with this new wave of creators come some bad apples who
  • Content ID turns three
    December 2, 2010
    Three years ago we announced Video Identification, a technology that broke new ground in the area of online rights management. It marked the first step towards what is known today as Content ID, a full set of audio and video matching tools that give rights holders fine-grained controls for managing their content if someone uploads it YouTube. Participating rights holders provide us with reference files of their content, and before we publish any videos to YouTube we check them against these reference files. If we find a match, the rights
  • TrueView Video Ads give viewers choice and control over ads
    December 2, 2010
    Advertising is what allows many of YouTube’s most creative video producers to keep producing their great material - it directly funds their creative process. And advertising is evolving. Increasingly, we’re seeing the distinction between advertisements and ‘regular videos’ blurring as advertisers start to make ads viewers want to watch.

    We think that giving viewers a choice of which ads they want to watch means it’s even more likely that they’ll be engaged with the ad, and that advertisers will get their messages across to the right person.

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